8/4/2023 0 Comments Audi equal payThis commercial shows the dedication Audi has to bettering the world by showing their support for women in STEM opportunities by providing internships and scholarships to young women. In the advertisement, the father watches the daughter compete and hopes for her equal rights and privaledges. Regardless, the ad does touch on a controversial topic that people may not necessarily agree on and could affect their customer base if taken incorrectly. The topic is naturally politically charged since women’s healthcare is beginning to be at risk of taking a step backwards. Audi's new advertisement follows the trend of standing up for what is right and hoping for a better future for our world. Since the Women's March in Washington and the new government leadership, there has been an increase in media coverage regarding women's rights and equality, and rightfully so. Audi has been the official automotive sponsor of AFI FEST for over 14 years. Scholarship program, which will grant one promising female director AFI Conservatory enrollment. The brand recentlyĬollaborated with longtime partner AFI FEST to create the Audi Fellowship Opportunities for women at the educational, career and leadership levels in art and film, STEM, and business that will inspire and secure the next generation of female leaders. The company also supports external initiatives to develop Audi also instituted a graduate internship program in which 50% of enrollment must be female. The company has publicly pledged to support an ongoing commitment to women’s pay equality in the workplace and to foster a work environment The spot is available to view at the Audi USA YouTube channel.Īlready making good on the message in the ad. We’re a brand that’s ahead of the curve and looking towards theįuture, just like our next generation of buyers.” “As aīusiness built on bold innovation – from LED lighting to Audi quattro – progress is at the heart of what we do. Pay equality is a big message for a big stage,” said Loren Angelo, vice president of marketing, Audi of America, in a release. “With ‘Daughter,’ Audi continues to push the envelope withĬompelling storytelling on a national platform. This year marks Audi’s ninth appearance at the game. The automaker will launch a custom Snapchat filter nationally encouraging fans to participate in the #DriveProgressĬonversation by sharing their own stories. Which Audi will use in the coming year to promote new and ongoing initiatives. It concludes with the tagline #DriveProgress, It features the all-new 2018 Audi S5 Sportback Prestige, which will be available in the spring. San Francisco-based Venables Bell & Partners. The spot was shot by award-winning female filmmaker Aoife McArdle and will air during the third quarter of the game.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |